From the first day, only the best
OUR PASSION FOR PASTA IS A TRADITION FOR OVER 80 YEARS - AND IT IS INCREASING WITH EACH DAY.
Our founder, Bernhard Zabler, opened a bakery in the town of Mingolsheim in Baden. Apart from baked goods, the bakery also offered splendid hand-made pasta.
Germany made a new economic start - and Bernhard Zabler, as one of the pioneers of his time, broke new ground with the first Zabler pasta factory in Mingolsheim.
The first Zabler pasta factory commenced production and manufactured top quality pasta, which began its triumphant journey, initially in the local region, but later in the whole country.
The birth of one of Germany’s most famous pasta specialities: ZABLER launched Hochzeit Nudeln in the market. The food trade, but mainly connoisseurs, were soon convinced of the taste and high quality.
Hans-Bernd Zabler took over the management of the company from his father Bernhard Zabler and continued his father’s work successfully. His passionate commitment and his drive made Hochzeit Nudeln Germany’s leading premium brand in subsequent years. Hans-Bernd Zabler succeeded in establishing nationwide distribution, as a result of which Zabler Hochzeit Nudeln became available in almost all the renowned German trading concerns.
A big step at that time, today a cult: The first TV spot of Zabler Hochzeit Nudeln went on air.
A strong national distribution network, huge awareness and tremendous popularity increased the demand for Zabler pasta so much, that a new production facility became necessary. This was opened at the location Bruchsal in 1979 and stands even today.
Zabler introduces Nudelnester in the market, as the first German supplier. Their special texture brings out a lot of pasta flavour with each bite - an effect which makes them popular even today.
Zabler established a second premium brand in the segment by launching Paradiso Bio. The premium organic pasta with the green heart relies on controlled organic ingredients and is available in 12 delicious varieties even today.
The classic product got a new packaging design: Zabler Hochzeit Nudeln were presented in a new look.
Zabler expanded the Paradiso Bio range and introduced the first Zabler wholegrain pasta for green-minded connoisseurs. Paradiso Bio pasta from wholegrain semolina is available as Spaghetti, Fettucce and Fusilli.
New design but tried and tested quality: Zablers Hochzeit Nudeln and Paradiso in a new packaging design, more tempting than ever.